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Not Just Another

Full-Service Marketing Agency

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Daylight Performance Page

Is marketing holding your company back?

Take your business to the next level with access to the right resources. When partnering with Dayta, you’re not getting another run-of-the-mill full-service marketing agency. You’ll be supported through comprehensive services, delivered by a team of marketing experts (we call them Pods), backed by technology. Together, it’s possible.

Dayta supports more than 75 clients across 15 states.

Fractional Marketing

Enter Fractional Marketing, a solution designed to fill the gaps in your in-house marketing department, consolidate vendor services under one agency, and enhance operational efficiency by having the same team handle strategy and execution.

With Dayta’s full-service marketing model, you’ll have ongoing support from a dedicated Pod whose purpose is to simplify marketing complexity, craft brand stories that resonate with your audience, and design your marketing strategy specifically to your needs—all without the headcount of an in-house marketing department. That’s the power of fractional marketing.

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The Dayta Difference:
Comprehensive Services, Delivered by a Team, Supported by Technology

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Integrated Omnichannel Marketing Services

Dayta is more than a full-service marketing agency; we offer a comprehensive suite of services backed by strategy. Our approach is omnichannel, integrated, cohesive, and not just marketing for the sake of marketing. With Dayta, you’ll connect marketing strategy and execution, implement data-based solutions, and launch converting campaigns. Your marketing mix will be crafted to ensure your digital and traditional marketing and your sales process all work together to align strategy with business goals.

Dayta Pod

Expertise Delivered by Your Pod

Instead of a lone account executive, you will have a fractional team of experts, AKA your Pod. Each Pod is a team of marketing experts with diverse skill sets dedicated to crafting strategic growth solutions and execution tactics that help you stay ahead of the competition.

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Marketing Management Powered by Daylight®

Simplify the complexity of a piecemeal marketing management system with Daylight®, Dayta’s proprietary marketing management platform. It houses marketing strategies, plans, tactics, and reporting all in one source of truth. With a few simple clicks, you can go from day-to-day execution to big-picture planning and results visualization for a 360-degree view of your marketing ecosystem.

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Serving Small to Mid-Sized Businesses With Big Goals Nationwide

Dayta’s customers are all over the map and in all different industries. What they have in common is a growth mindset, a valuable offering, and a complex sales cycle that involves a consultative, value-added approach. Leave it to us: We’ll harness our expertise to develop and implement your marketing strategies so you can do what you do best—run your business.

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We've seen so much benefit in being able to take this fractional approach.


To me and my colleagues who I've referred business to, we've seen so much benefit in being able to take this fractional approach. I'm getting fantastic reporting that tells me whether this is something that is repeatable, valuable for my business, and to tell my sales team that this is something we need to focus on.

Red River Software

Ashley,

Red River Software

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