Expert Marketing. No Extra Headcount.

Fractional marketing execution for growing B2B teams, built for results.

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Is Marketing Holding Your Company Back?

Take your business to the next level with access to the right resources. When partnering with Dayta, you’re not getting another run-of-the-mill full-service marketing agency. You’ll be supported through comprehensive services, delivered by a team of marketing experts (we call them Pods), backed by technology. Together, it’s possible.

Dayta supports more than 75 clients across 15 states.

Fractional Marketing

Enter Fractional Marketing, a solution designed to fill the gaps in your in-house marketing department, consolidate vendor services under one agency, and enhance operational efficiency by having the same team handle strategy and execution.

With Dayta’s full-service marketing model, you’ll have ongoing support from a dedicated Pod whose purpose is to simplify marketing complexity, craft brand stories that resonate with your audience, and design your marketing strategy specifically to your needs—all without the headcount of an in-house marketing department. That’s the power of fractional marketing.

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The Dayta Difference:
Where Strategy, Execution, and Results Finally Align

Strategy

Success starts with a strong foundation. We help you refine your brand positioning, analyze your competitors, and develop go-to-market roadmaps for your ideal audience. Every strategy is built to keep your marketing focused, aligned, and moving with intention.

Execution

Get the people, tools, and processes to bring your strategy to life. With Daylight® unifying your efforts, our team provides the support and systems to execute seamlessly across every channel without adding headcount. You get an experienced marketing team that scales with your business and keeps every effort working together.

Results

Stop guessing and start optimizing. Our Truth Funnel connects your marketing investment to real outcomes, helping you track performance, eliminate waste, and do more of what works. With greater visibility into what’s driving growth, you can move forward with confidence and clarity.

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Serving Small to Mid-Sized Businesses with Big Goals Nationwide

Dayta’s customers are all over the map and in all different industries. What they have in common is a growth mindset, a valuable offering, and a complex sales cycle that involves a consultative, value-added approach. Leave it to us: We’ll harness our expertise to develop and implement your marketing strategies so you can do what you do best—run your business.

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We've seen so much benefit in being able to take this fractional approach.


To me and my colleagues who I've referred business to, we've seen so much benefit in being able to take this fractional approach. I'm getting fantastic reporting that tells me whether this is something that is repeatable, valuable for my business, and to tell my sales team that this is something we need to focus on.

Red River Software

Ashley,

Red River Software

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